antibiotic free chicken

In a recent post about Just BARE Chicken, I published an email interview I conducted with Julie Berling, Director of Brand Strategy for Gold'n Plump Poultry. I found Ms. Berling's answers to be both measured and thoughtful. It seems to me that Gold'n Plump is doing the a good thing by introducing Just BARE Chicken line of products, from raising the chickens at local farms to allowing customers to track where they come from.

I recently had the opportunity to conduct an email interview with Julie Berling, Director of Brand Strategy for Gold'n Plump Poultry. Gold'n Plump, located in St. Cloud, MN, is a $200 million + company (as of 2002), and one of the largest chicken producers in the Midwest. In recent years, Gold'n Plump has been taken to task for issues related to employee relations and treatment of chickens.